Introduction: Non-communicable diseases, including cardiovascular diseases, malignant neoplasms, chronic respiratory diseases and diabetes, are the leading cause of death in the world [1]. Research shows that the majority of working adults have multiple risk factors for noncommunicable diseases, and 94.2% of participants aged 24-64 have at least one risk factor [4]. In the context of accessibility of primary NCDs prevention measures, digital medical interventions show an ambiguous picture. The purpose of the study: To study the attitude of people of working age to preventive measures and the use of digital services for the prevention of noncommunicable diseases. Materials and methods: The study design corresponded to a cross-sectional observational single-stage sample study. Data collection was carried out from September 1, 2024 to April 10, 2025 using a questionnaire (appendix) based on the polyclinic of the Stupinskaya Clinical Hospital, a State budgetary healthcare institution in the Moscow Region. The study involved people of working age (men aged 16-59, women aged 16-54) and working people who are beyond working age (working pensioners). Results: A total of 421 respondents participated in the study, 391 of whom were women (92.9%) and 30 were men (7.1%). Among the participants, 239 respondents (56.8%) had secondary or secondary vocational education, 182 (43.2%) had higher or incomplete higher education. The average age of the study participants was 45.67±11.77 years. When assessing the general state of health, almost half of the participants noted a satisfactory state of health (194/421; 46.1%). 261 persons (62.0%) had bad habits and behavioral risk factors, such as non-compliance with the principles of proper nutrition (148/421; 27.4%), tobacco use (114/421; 21.1%), sedentary lifestyle (105/421; 19.4%). During the last year, 135/421 participants (32.1%) took preventive measures, and over the past few years, another 55/421 respondents (13.1%) have taken preventive measures. In general, 8.8% of the respondents (37/421) have never undergone preventive medical examinations or medical examinations. Almost all of them associate their unwillingness to take preventive measures with their unwillingness to stand in queues (35/37; 94.6%), distrust of the healthcare system (34/37; 91.2%) and the fact that they do not see the point in them (29/37; 78.4%). The vast majority of the study participants (398/421; 94.5%) use the Internet to search for health information. Regarding the use of wearable devices, more than half of the study participants (216/421; 51.3%) do not use them. The study showed that the majority of respondents (262/421; 62.2%) use mobile applications in the field of health management. Discussion: The conducted research revealed a number of important aspects related to attitudes towards primary prevention of NCDs and the use of digital services among the working-age population. The findings are generally consistent with the results of other studies, but they also reveal study-specific features that allow for a deeper understanding of the current situation and identify potential growth points for improving preventive work. Conclusion: The attitude of the working-age population to the digital prevention of NCDs is characterized by a high potential for engagement, but existing barriers (organizational, informational, behavioral, socio-demographic) limit its effectiveness.